Headquarters: Hanson Faso Sales and Marketing has personnel located in eleven locations in the Midwest. Our headquarters office is located in Lombard, Illinois, a suburb of Chicago.

Branches: Our other branches are located in Indiana, Iowa, Michigan, Minnesota, Missouri, Ohio, Wisconsin, and New England.

Corporate Functions: Corporate functions provided by our headquarters office include Finance, Administration, MIS, Marketing, Central Order Processing and General Management. We have Apollo Space Management software as well as access to the IRI database.

Branch Functions: Branch offices are responsible for the execution and development of sales programs in their areas. All principals are encouraged to build and maintain relationships with headquarters and branch locations with respect to the development and execution of sales plans.

Principal Assistance: We regularly assist our principals in the development of programs, shelf assortments, and the analysis of market data. We assist our customers in item selection and program planning in addition to our regular sales activities.

Brand Development: Our concept recognizes two important points in the building of our brands in today's market:

1. The requirement that programs be designed and offered to multiple trade classes in order to maximize brand penetration in a given market and that many brands have items that are developed for specific trade classes.

2. That marketing programs should be customized to meet the needs of the particular customer and market in concert with the needs of the brand.



 

 
 


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